Usage data and preferences

• Sign-up data

• Authentication detail

• Login history

• Settings

  • email preferences

  • app and web notification preferences

  • privacy and personalization settings

Session log

• Actions taken during session

Device specific information (device type and identifiers; events, such as crashes)

Account profile information

Social contacts you authorize us to receive

Pinterest content engagement

• Search queries

• Actions on Pins (clicks, close-ups, likes, saves and shares of Pins)

• Actions on Boards (creation of boards, likes, saves and shares of Pins)

• Comments

Ads engagement

• Ads served to a page and likelihood you have seen them

• Actions on ads (clicks on ads, saves on pages featuring ads)

Cookies associated with your account

• Verifying your login credentials

• Applying your preferences and settings  (notification, privacy, language, etc.)

• Remembering you across sessions and devices and keeping a record of notifications sent

• Pages viewed and actions taken on sites or with browsers incorporating Pinterest features

• Measuring popularity of Pinterest features